eBay vs. Google analysis - MUST READ
Battelle has a link to a report that two MBA students (Julien Decot and Steve Lee) wrote about eBay vs. Google. It's a school project, but I read it today and have to say at a minimum it's thought provoking and at a maximum it predicts much of what we've been predicting here.
You can download the file here
Some great data that they come up with, for example: 12% of eBay's traffic from Google vs. 3% of Google's revenues from eBay.
(persionally the 12% feels low - maybe this is just natural or just paid and not both?)
Kudos to their Prof: Michael Katz