« EEF: Bill Cobb keynote, post 3 (T+S) | Main | EEF: session 1 »

January 17, 2007

EEF: Bill Cobb keynote, post 4 (FEEDBACK 2.0!!)

Ebay_ecomm_forum_8

Feedback is foundation of eBay.  Love it or hate it, it has enabled eBay's success.

Explained retaliatory negs.  Feedback is mostly right, but going to refine it to better meet needs of online shopper.  For 2yrs been working on "Feedback 2.0". Lots of community feedback, etc.

Late next month (Feb), outside US are going to phase in FEEDBACK 2.0:

  • Granularity/specificity - four new sub-categories.
    • Item description
    • Communication
    • Shipping time
    • S+H terms
  • Positive feedback % will be based on last couple of yrs activity
    • Old negatives/positives will archive
    • Users see most recent (couple years)
    • This comes out in Spring
    • Will be very careful in how this rolls out
    • Testing Intl first (UK/AU/IT) late Feb

Conclusion
2007 will bring major changes to the buyer side - because eBay has to.  More competition, drive more buyers to sellers.

Thanks sellers for all they do.  Loves working with entrepreneurial sellers.  Thanks to sellers from all at eBay.

TrackBack

TrackBack URL for this entry:
http://www.typepad.com/services/trackback/6a00d83451d7ed69e200d8350efb8469e2

Listed below are links to weblogs that reference EEF: Bill Cobb keynote, post 4 (FEEDBACK 2.0!!):

Comments

What a load of crap? I will sum it up pure & simple. With Ebay, it is all about the bottom line. They do not care about the sellers any longer, they care about the profil margin and what other dot.com they can spend our hard earned money on for their profil loss in right offs. They don't make anything better for sellers these days. I am working on my own website with hopes of having it up and running by summer.

Feedback system is broken, so in response, they come up with the stupidest, most convoluted new system they could think of!

So now, feedback-wise, I am partially at the mercy of the USPS and whether they decide to deliver my packages on time or not. Once I put it in the mail (and I always ship very promptly), it's in their hands!

I know it's already that way to a small extent, and people can neg you for the dumb things the PO does, but putting this rating option right there in front of them is going to make a mess of things.

Verify your Comment

Previewing your Comment

This is only a preview. Your comment has not yet been posted.

Working...
Your comment could not be posted. Error type:
Your comment has been posted. Post another comment

The letters and numbers you entered did not match the image. Please try again.

As a final step before posting your comment, enter the letters and numbers you see in the image below. This prevents automated programs from posting comments.

Having trouble reading this image? View an alternate.

Working...

Post a comment